Cold outbound, particularly through targeted email campaigns, offers a direct and efficient way to reach potential clients. While other methods might rely on chance encounters or passive strategies, cold outbound puts you in the driver's seat, actively pursuing leads with tailored messages.

Not at all! When done correctly, cold outbound is personalized and respects the recipient's time and interests. Unlike some other methods that rely on interruptive advertising or generic messaging, cold outbound allows you to initiate meaningful conversations with prospects who are genuinely interested in what you have to offer.

The process is super simple, once the onboarding form has been filled out, we set up the infrastructure to send, and build some copy/angles. Collect the data and start sending. The more we send, the more we learn!

While inbound marketing has its merits, it often requires a significant investment of time and resources to generate results. Cold outbound, on the other hand, puts you in control of your outreach efforts, allowing you to proactively engage with potential clients without waiting for them to come

We offer you the opportunity to test your offer/product through fast hard market outbound testing, essentially we send emails that look to be 1-1 at scale, this allows you to validate, improve or just scale with your offer.

Great question, we used to be super selective but after having amazing success in random industries, we work with anyone with a good offer!